According to Jeff Johnson's article entitled TV execs argue against 'a la carte' cable at OneNewsNow.com, FCC Chairman Kevin Martin has advocated for consumers to be able to choose their own programming by choosing the channels they want instead of taking a whole bundle. This means that consumers could choose what channels they want to pay for and ONLY pay for those channels. That sounds like a great deal to me. There are many channels that I, not only don't watch, but don't care to support either.
However, TV executives think this is a bad idea. They even claim it would "outrage" consumers. They claim that many diverse programs would not make it off the ground if consumers got to choose.
WOW!!! That says a lot! Consumers could actually drive the market. What a concept! Supply and demand would really be at work. I think it would be great if TV lineups operated like the rest of the market.
I think we should all contact the FCC and let them know what we want. OneNewsNow.com is doing a survey regarding what consumers think. The question was "Would you, as a consumer, feel worse off or better off should cable 'a la carte' become a reality? At the time, I took the poll, there were 4183 responses and they voted:
2.46% thought they would be worse off
82.72% thought they would be better off
5.26% were unsure
9.56% were not cable subscribers
Contacts for the FCC - http://www.fcc.gov/contacts.html
-Lady Colonel

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